Kinds of Paper In Catalog Printing & Packaging Paper Suppliers

There are lots of things that are important to brochure style. The cover page design and the style of your catalog's item pages all play crucial roles in creating a catalog that will bring in brand-new consumers and sales.

None of the things pointed out above are more important than the type of paper you will select to print your brochure on. The "feel" of your catalog is very important to your potential customers. The longer they have your catalog in their hands, the more product they will buy. In this short article I will go over a few of the lots of paper choices you have to print your catalog on.

First you need to decide if the cover will be the exact same paper as the rest of your catalog. The cover will be of much heavier weight then the interior pages.

2nd you will require to select layered or uncoated paper for printing your brochure. Coated paper is for the glossier layouts and uncoated is more cost-effective, but can still display your products well.

You have 2 things to think about first, "Will it be glossy paper or not?", "Will my cover be the same weight as the interior pages of my catalog?"

Once you have actually addressed those 2 concerns the next decision is what the weight of the paper will be. Many brochures opt for 60, 70, or 80 lb. weights. So it would be 60lb uncoated or layered, 70 pound. Uncoated or covered. 80 lb. Paper usually is only chosen for 80 pound. Weight and above. Not all paper is measured by weight. Some is measured by thickness or "points".

Now the above is truly over-simplified. There are other kinds of special paper you can select from. There is textured paper, photographic paper, and other more expensive paper to pick from if you are selling a high-end or expensive item.

There are likewise other factors to consider when choosing the paper your catalog will be printed on. Such as the technique of printing you are going to select.

You can choose uncoated or coated paper if you are going to have your brochure printed on a hot-set web press. The heat will dry the ink as it prints your brochure. Then the ink air-dries and is taken in into the paper, if your printer utilizes a cold-set web press. A cold-set web press can not print on coated paper.

Then you can pick from any of the high quality documents they have offered, if your printer utilizes a sheet-fed press. The very same opts for printers that do digital printing.

It will depend a lot on the printer you pick. You need to discover what kind of paper is available and you will more info wish to see samples of the paper to get a much better idea of which one you want to print your brochure on. Also ask your printer to suggest the various types of paper they think will be the very best for your catalog.

Here is a list of some of the kinds of paper your printer might have offered for you to choose from or may have the ability to purchase for you.

Four things identify the quality of the paper, get more info opacity, ppi, brightness, and surface. (Pounds per inch) Brightness affects the contrast and radiance of the paper. If a paper is too opaque, your text and images from one page will be seen through onto another page that your client is trying to read.

Ask your printer to supply you with samples or example brochures and a catalog for printing your catalog on the different types of paper prior to you choose. You understand what your spending plan is and paper is only one of the expenses you need to think about.


None of the things discussed above are more essential than the type website of paper you will select to print your catalog on. In this post I will go over some of the many paper options you have to print your catalog on.

There is textured paper, photographic paper, and other more expensive paper to pick from if you are offering a costly or high-end product.

If you are going to have your catalog printed on a hot-set web press, then you can pick layered or uncoated paper. You require to find out what type of paper is available and you will desire to see samples of the paper to get a better idea of which one you desire to print your brochure on.

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